Seminar to help businesses compete globally
RIDGWAY — Your business is on the verge of global success — but how do you master the art of international relationships and communication to drive sales?
On April 28, the North Central Pennsylvania Regional Planning and Development Commission invites you to attend The Happiest Product on Earth: Lessons in Localization and Global Relationship Building, a high-energy seminar designed to help local businesses compete globally. The event will take place at The Red Fern at 421 Old Kersey Road in Kersey, and includes a complimentary breakfast.
The morning kicks off with registration and breakfast at 8 a.m., followed by introductions at 8:45. The main presentation runs from 9 to 10, with time for questions and networking until 11.
Attendees will gain real-world insights inspired by some of the world’s most successful global products. Topics include marketing localization, cultural considerations for international expansion, creative strategies for trade shows and site
After Hrs:
visits, and how to integrate traditional localization methods with emerging AI tools.
The seminar features Meredith Getachew, senior director of sales at Global Wordsmiths. A leader in the field of multilingual marketing, technical translation and interpretation, Getachew brings a unique perspective shaped by her small-town roots in Shelocta and international work across Eastern Africa and the Middle East.
This event is ideal for business owners, marketing professionals, international trade specialists, and anyone interested in taking their brand beyond U.S. borders. Interested attendees can register by emailing Christine Perneski at ncexport@ncentral. com. The North Central Pennsylvania Regional Planning and Development Commission is a regional development organization that delivers a wide range of economic, community, infrastructure, human services and technology programs for Cameron, Clearfield, Elk, Jefferson, McKean and Potter counties.